Healthcare products people actually use
Helping companies understand what people actually need—so they build with confidence, not guesswork.
Research that Drives Results
515%
Increase in FAQ engagement
Onboarding optimization
20
Years of experience
Healthcare & wearables expertise gets you further faster
Series C → IPO
Building research practices
Scaled with Hinge Health's growth
How We Work
Strategy grounded in real human behavior—not assumptions
UX Research
Mixed-methods research that uncovers what patients and providers actually need.
Strategy
Strategy development grounded in real human behavior—helping companies build the right things, not just more things.
Team Building
Built research teams and processes at Hinge Health and Regence Blue Cross Blue Shield that made user insights central to product decisions.
Product Launches
Led research for Dexcom G7's launch and the consolidation of two apps—ensuring millions of users could make the transition.
Technology doesn't solve problems—people do
But only when designed for the reality of their lives, not ideal testing conditions.
Twenty years in healthcare has shown that companies miss crucial nuances when they don't center human experience in development. Real-world usage differs dramatically from controlled testing environments.
Trusted by healthcare and wearables leaders
Hinge Health Dexcom Providence Regence BCBS Intel Digital Health Lunar
Ready to build human centered products together?
Let's talk about your research and strategy needs